Under the Sun. Tan lines and prickly pears. Stones over Beatles. Freckles and Italian ice cream. Beach hair, a cool head and an orange bonnet. Tight bends and high speed turns. Open sky, the engine purrs. City lights and desert rain. The Santa Ana winds will blow it all away.
Under the Sun is more than just a book; it’s an invitation to experience the sun-soaked allure of Southern California through the lens of automotive passion and cultural exploration. This captivating volume takes readers on a visual journey, celebrating the hedonistic spirit of So-Cal Porsche enthusiasts who have long embodied the mythos of the iconic 911.
Within its pages, Under the Sun offers a road trip away from the paths most traveled, a shift in the gears of life. As the sun sets over the Pacific and the lights of the metropolis twinkle in the rearview mirror, readers are invited to roll down their windows and embrace the open road.
In an interview Frank Rocholl, Creative director and co-founder of Mirage, reflects on the project’s inspiration:
“We wanted to create something that wasn’t just about cars, but about a way of life. It’s about the freedom of the open road, the beauty of the landscapes, and the people you meet along the way.”
Under the Sun is a celebration of a lifestyle that values freedom, adventure, and the simple pleasures found under the sun. Whether you’re a Porsche enthusiast or someone who appreciates the art of living life to the fullest, this book offers a visual feast that will inspire and captivate.
The book features photographic stories and footage from notable artists such as Purienne, Vince Perraud, Pierre Toussaint, Kate Bellm, Jason Lee Parry, Cameron Hammond, Susan Buth, Adam Montgomery, and Frank Kayser. Their contributions create a rich tapestry of imagery that captures the essence of the Southern California lifestyle, blending the thrill of high-speed turns with the serenity of open skies and desert landscapes.
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